“We can't solve problems by using the same kind of thinking we used when we created them."
– Albert Einstein

Natalie Doud is a Designer.


  • Wander Wheel

    Wander Wheel is an interactive adventure-finding application I created that uses your location to create a whimsical goal-based itinerary.

    After winning the 2011 inaugural University of Minnesota App contest, my team revamped Wander Wheel and submitted to the Apple app store.

    View the making of Wander
  • Medjules

    Medjules are low-cost surgical skills trainers that provide objective feedback. The universal base allows each modular top to send skill-specific data to the cloud. Medjules are being tested within different departments at the University of Minnesota.

    Medjules are being considered for use in simulation centers in Kampala, Uganda as well as at the University of Minnesota

    View the making of Medjules
  • Discguise.me

    Discguises are custom fit 3d printed mirror masks for the digital trailblaser.

  • Choosatron

    The Choosatron is a mini-arcade kit by Jerry Belich that plays choice based stories. I designed the identity behind the local start-up project.

  • Devils Advocate

    Devil's Advocate

    Devil's Advocate is a destination bar in downtown Minneapolis serving meatballs and craft beer. I helped design a menu and brand that would suit the mystery-loving conspiracy-theorist in all of us.